Debenhams: advert-body-1 by J. Walter Thompson London
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Debenhams has become the latest retailer to reveal its festive hand as the department store chain channels Cinderella for its own fairytale campaign.
‘You Shall’, launched today, offers a modern twist on the 1697 tale by depicting a young woman lose her shoe in front of a handsome admirer while rushing off her train.
Both parties duly launch their own social media searches; #FindMyShoe and #FindThatGirl as the pair struggle to reunite shoe and foot across a snowbound city at night. Fortunately a surprise appearance from Ewan McGregor helps save the day and guarantee a proper fairytale ending.
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