The Drum Awards for Marketing - Extended Deadline

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Client: ITV
Date: Apr 2020
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Nick Head is held up as a bad actor during the lockdown, driving long distances for teabags and hosting pandemic BBQs. ITV's meeting concerns from Public Health England that men of a certain age in particular as getting lax with the rules.

Credits

ECD: Tony Pipes

Creative / art director: Megan Tedeschi

Designer: Gideon Prins

Head of campaign production: Katie Carew

Producer: Katie Empett / Trine Johnson

Campaign management lead: Emma Reith

Campaign manager: Iyesha Cheema-Bradshaw

Marketing director: Paul Ridsdale

Controller of marketing: Ed Ross

Marketing manager: Chris Anstey

Production company: ITV Creative

Head of Strategy and Campaigns, Social Purpose: Susie Braun

V/O: Tony Hirst

Audio: Mark Webster