Agency: Isobel
Client: Hammerson
Date: Oct 2017
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Creative agency Isobel has launched its new ‘See it. Snap it. Own it’ campaign to promote Hammerson’s Style Seeker – a new addition to its Plus app that enables shoppers to more easily find and buy clothes they’ve seen on screen, in magazines or on those around them.

Within the 60-second film, which will be premiering on Facebook, Instagram, and YouTube, a number of dancers are seen chasing each other around an abandoned warehouse. The aim of the chase becomes clear when two of the dancers meet; through a series of intricate dance moves viewers see one dancer steal the others look and they wrap up with the line ‘See it. Snap it. Own it’.

The films will run for five weeks from 11 October to 17 November.

Credits

At Isobel:

Creatives: Ben Stump, Simon Findlater

Creative director: Rob Fletcher

Agency producer: Amy Hansen

Business director: Sarah Frackowiak

Account manager: Emily Horgan

Production:

Director: Holly Blakey

Executive producer: Mary Calderwood

Production company: LEZ Creative

Producer: Joel Spencer

Director of photography: Adam Scarth

Post production: Time Based Arts

Colourist: Jack McGinity

Digital imaging technician: Jason Hunte

Edit: Cut + Run

Editor: Meg Thorne