Pizza Hut: Satisfyingly Satisfying Pan Pizza by Iris
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The 1980s delivered many icons, but none more memorable or cheesier than the oft-intimated Pizza Hut Original Pan Pizza. The menu item forever changed the pizza-eating experience, and at 40, it continues to exceed expectations as the most satisfying and most indulgent pizza around.
In honor of the icon, Pizza Hut, with the help of Iris, has launched its first global campaign in 20 years, hosting a celebration across 55 of its global markets, declaring October ‘Global Pizza Month’ and serving up specials for fans around the world.
The celebration will mark the first time the brand platform, ‘Now That’s Delivering’, is used globally by Pizza Hut. The platform was originally created for the UK market by Iris in 2018 and will now run across 55 markets. As part of the UK platform, Iris also introduced the character Parker, who proved so popular it was time to take him global for the 40th pan-iversary. The hero launch film features Parker, as he takes us on a journey of exploring a host of weird and wonderful things that seem satisfying, but don’t live up to the ultimate satisfaction that is Pizza Hut Original Pan Pizza.
Credits
Lead strategic & creative agency – Iris
Chief Creative Officer – Shaun Mcilrath
Creative Directors – Lou Bogue & Rupert Thornborough
Strategy Director – Raj Thambirajah
Managing Partner – Ian Bradbury
Business Director – Larry Kraut
Group Account Director – Isabelle Taylor
Agency Producer – Rachel (Chops) Amess
Designer – Jess Leonard
Artwork – Tom Park
Social Media Manage – Sophie Tyler
Media Agency – Navigate (UK)
Production Company – Biscuit Filmworks
Director – Clay Weiner
Edition House – Stitch
Editor – Gareth McEwen
Post Production – Black Kite
Audio Post Production – Grant Central
Production Company Producer: Lisa Stockdale
Head of Production: Sam Chitty
Executive Producer: Hanna Bayatti
Colourist: George K @ Black Kite
Flame/CGI: Nina Mosand @ Black Kite
Post Producer: Hannah Ruddleston
Music Composer: Charlie Smith
Sound Design: Steve Lane @ Grand Central
