Wendy's: Upgrade From Basic by VML
- Location:
The award-winning visual effects team at Timber is working with Wendy’s on a spring commercial campaign, showcasing the 'Fifty-Cent Frosty' and the new 'Made to Crave' chicken sandwiches.
Introducing color in a world of gray, the campaign calls for an “upgrade from basic” that can only be found in the new menu items.
Credits
Client: Wendy’s
Agency: VML
Global, Chief Creative Officer: John Godsey
Executive Creative Director: Derek Clark
Creative Director: McKay Hathaway
Associate Creative Director: Jennifer Farquharson
Associate Creative Director: Eamon Conway
Senior Producer: Michael Kinney
Production: Dummy
Director: Harold Einstein
Producer: Michael Kanter
Telecine Company: a52
VFX & Postproduction Company: Timber
Creative Directors/Partners: Jonah Hall & Kevin Lau
Executive Producer: Sabrina Elizondo
Flame Artists: Miles Kinghorn, Chris DeCristo
Flame Assists: Sarah Vigil-Bass, Alice Cen
Producer: Jillian Lynes
Production Coordinator: Brian Keegan
Editorial: Arcade Edit
Editor: Sean Lagrange
Assistant Editors: Paulo Miramontes, Josh Miller
Executive Producer: Crissy DeSimone
Producer: Alexa Atkin
