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22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

PERIOD.: Free the Period by Huge

Agency: Huge
Client: PERIOD.
Date: Mar 2020
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Huge and Period partnered to build and install a coin-operated toilet paper dispenser machine in a men’s restroom to serve as a one-day activation to generate conversation online about pad and tampon accessibility in public restrooms. Period launched the advocacy video on their website and social channels yesterday to coincide with IWD.