Read our new manifesto

Oct 19 - 23

Discuss, debate and discover the future of agencies

Nurses United: (P)RAISE by HOME

Agency: HOME
Date: Oct 2020
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
5 votes

Home has teamed up with grassroots organisation Nurses United to raise awareness of NHS pay rises, with an emotive film featuring Hannah Grace’s cover of the Fatboy Slim classic ‘Praise You’.

The idea behind the one-minute video stemmed from the Thursday night #ClapForOurCarers. While the country was keen to show its appreciation for key workers, the team at Home felt there would come a point where that praise would need to turn into a more serious conversation – of getting key workers the pay rise they deserve.

Home approached Nurses United, who do crucial work for healthcare professionals and their causes, with the concept of (P)RAISE. The powerful film features photos from the pandemic alongside selfies from Nurses United members.

The film will be used across Nurses United social channels from Tuesday 13 October.

Credits

All the members of Nurses United, Ricall Music Supervision, Getty Images, Hannah Grace for her cover of the track, the writers of the track Fatboy Slim (Norman Cook) and Camille Yarbrough.