HECK: The Wurst Kits Of All Time by Hearts & Minds

Client: HECK
Date: Jul 2018
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To mark Heck's second year sponsoring North Yorkshire non-league team Bedale AFC, and to raise awareness and funds for Prostate Cancer UK, we set about creating the worst kit of all time.

Following the live launch on BBC Look North, the kits have already featured on BBC breakfast, BBC 5 Live, Vice, Talksport, Eurosport, The Sun, The Mirror, The Star, The Daily Mail online, Yahoo UK, and more than 20 different overseas news sites.

Due to unbelievable demand, the kits have been put on sale, with 25% of proceeds going to Prostate Cancer UK.

Credits

Sausage Stylists:

Andy George

Alex Bingham

Conrad Swanston

Photography:

Gary Morrisroe

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