Tilda: Elevate Your Plate by Havas
- Location:
Rice brand Tilda has unveiled a campaign for its steamed rice range, 'Elevate Your Plate'.
The first major above-the-line campaign for the product range, it positions Tilda Steamed rice as an integral part to so many much-loved dishes from around the world – not something made to merely sit on the side.
Devised by creative agency Havas London, it highlights that the range – available in more than 20 different flavors – always delivers the right rice for the right dish, enabling people to explore a multitude of culinary cultures whenever and however they’d like.
Credits
Title: Tilda – Elevate Your Plate
Client: Anna Beheshti (Tilda, Head of Marketing), Magdalena Bogusz (Tilda, Marketing Manager)
Creative Agency: Havas London
CCO: Vicki Maguire
Creative Director: Dave Mygind
Creative: Rosie May Bird Smith
Account Manager: Lily Barber
Account Director: Alexandra Webb
Business Director: Kate Woodruff
Agency Producer: Adrianne Godfrey
Head of Production: Patrick Cahill
Strategist: Kerrie Boyes
Media Agency: GoodStuff
Production Company: Merman
Executive Producer: Spencer Dodd
Producer: Amy Appleton
Director: Guy Manwaring
DoP: Alex Barber
Editor: Mark Edinoff at Work Editorial
Title Designer: Josh Toogood
Colourist: Toby Tomkins at Cheat
Lead Flame Artist: Phil Oldham
Flame/Nuke team: Carl Godwin Alvarez & Lucas Warren
Post-production: Absolute Post
Post Producer: Jenna Le Noury
Post Production Assistant: Ava Millard
Sound Designer: Mark Hills at Factory
