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Havas New York has created two moving spots for the United States Digital Service (USDS), a "startup" at the White House that works to improve the usefulness and reliability of the country's most important digital services. Formed in 2014, the USDS works to make it easier for veterans to apply for benefits, students to compare financial aid options, small business owners to seek loans and the like. One of the spots features actual footage of Steve Jobs as he explains why "you'll never be the same again" once you realize the impact that you can have on the world around you. The other spot, which was created by Havas New York's content production group Studio 6, is an animated film that also features Jobs' famous words.