Set to David Bowie’s ‘When I Live My Dream’, the ad tells the story of the magic of a journey as seen through the eyes of a 5-year-old girl with her companion, Owly. On her journey from home to through the airport and onto a flight with her treasured suitcase at her side the girl marvels at marvels at the magic around her.
The ad - Heathrow’s first ever television campaign – launched on TV on Thursday 21 July, and is supported by a combination of on and offline activity. Online, users are encouraged to share their own travel stories in return for a 70th birthday gift, whilst the site contains a range of film, podcasts and written stories from the likes of Bill Burrows and Miranda Sawyer.
Executive Creative Director: Ben Mooge
Creative: Barnaby Packham, Daniel Bolton
Additional Credits: Group Business Director: Caroline Saunders
Senior Account Director: Julia Mahoney
Agency Producer: Kiri Carch
Assistant Producer: Femi Ladi
Production Company: Outsider
Directors: Dom and Nic
Producer: John Madsen
Director of Photograhpy: Alex Barber
Editing: Ed Cheeseman @ Final Cut
Post: The Mill
Sound: Antony Moore @ Factory