Moen: Buy It For by Havas Chicago

Faucets & fixtures brand Moen has released a campaign that plays off of its longtime tagline, 'Buy it for looks. Buy it for life.' Created by Havas Chicago, the campaign includes two TV spots, each featuring a person who explains why they've chosen to buy a Moen product. One shows a father giving his baby a bath using a Moen faucet, while another features a woman taking a shower who can't seem to get any privacy from her loyal dog.