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Habito: Phantasmagoric

Client: Habito
Date: Jan 2021
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Habito has unveiled a full rebrand including a new logo, website and user experience.

The redesign was led by Uncommon Creative Studio who worked in collaboration with highly acclaimed NY-based visual artist Saiman Chow — to create bespoke graphics, textures and movement inspired by a phantasmagoric aesthetic.

Inspired by the transformational way Habito fights against mortgage hell every day — whether that’s cost, stress, time or jargon — Uncommon set about imagining and developing an alternate universe, a place where getting a mortgage is wildly easier and more joyful than ever before.