Grant Thornton is debuting the next phase of its 'Obvious Change' campaign with a new TV ad.
The spot will be unveiled during The Players Championship golf tournament broadcast and focuses on listening to clients rather than upselling them. In the spot, a woman asks a bartender for a drink, then gets a completely different beverage than she ordered. The spot is tagged with, "Tired of not being heard? Discover Grant Thornton."
Executive Creative Director: Doug Kamp
Group Creative Director: Ted Wahlberg
Creative Director: Andy Mamott
Producer: Corrine Serritella
VP, Client Partner: Gretchen Hentemann
Director: Rob Soucy
Production: Pilgrim Post
Editorial: Odd Machine