The Drum Awards for Marketing - Extended Deadline

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Client: Volvo
Date: Aug 2016
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Grey New York has created a campaign for Volvo to promote the automaker's new S90 luxury sedan. According to Grey, the video "draws inspiration from the words of the legendary poet, Walt Whitman, and his 'Song of The Open Road.'"

Credits

Chief Creative Officer: Andreas Dahlqvist

Executive Creative Director: Matt O’Rourke

Art Director: Denise O’Bleness

Copywriter: Walt Whitman

Executive Production: Townhouse

Townhouse President: Bennett McCarroll

Townhouse Director of Integrated Production: James McPherson

Townhouse Producer: Lauren Tuttman/Erik Iverson

Townhouse Assistant Producer: Jacob Herman

Townhouse Music Producer: Ben Dorenfeld

Production Company (location): Iconoclast / Anonymous

Director: Niclas Larsson

Director of Photography: Jeff Cronenweth

Editor (person & company): Alvaro Del Val, UpperCut

Music/Sound Design (person & company): Dan Romer, Composer / Alvaro Del Val, UpperCut

Principal Talent: John Meyer