Vodafone: advert-body-3 by Grey London
- Location:
Creative agency Valenstein & Fatt (the creative agency formerly known as Grey London) has launched ‘Headbomz’ for the Vodafone Ireland Foundation, a schools programme aimed at children aged eight to ten years to remind them that ‘Talking Makes Us Stronger’. The campaign was created in partnership with ISPCC Childline and is designed to assist parents and teachers to show children how talking makes us stronger.
The colourful animation and song has a unique and fun twist on squashing problems as they arise, through talking about the problem rather than keeping it all bottled up. The Headbomz animation was created to deliver the important message of ‘Talking Makes Us Stronger’ to classrooms across Ireland. The catchy song is inspired by the squidgy, squelchy stuff that happens in children’s heads – those feelings that build up until their head feels like bursting! The film was created by Aardman studios, the creators of Shaun the Sheep and Wallace & Gromit, together with song writer Vikki Stone who currently presents BBC Proms Podcast.
Credits
Joint chief creative officer: Vicki Maguire
Creative director: Darren Wright
Art director: Andy Garnett
Copywriter: Dan Cole
Additional credits: Creative producer: Michelle Kasper
Account management: Dana Richter, Libby Conroy
Media agency: MEC Ireland
Media planner: Catherine Joyce
PR agency: Teneo PSG
Production company: Aardman Animation
Director: Asa Lucander
Editor: Ben Craske
Producer: Stephanie Owen & Production Co-Ordinator: Hannah Campbell
Illustrator: Asa Lucander
Soundtrack composer: Vikki Stone
Audio post production: 750