AmnestyInternational: Amnesty Grey Indo Signature by Grey

Agency: Grey
Date: Sep 2019
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Amnesty International Indonesia and Grey Indonesia have partnered together to create an awareness campaign that sheds light on the societal impact of a single signature.

Utilizing the simplicity of single line illustrations, the poster campaign visually communicates the strength of signature campaigns – one of Amnesty International’s long-running programs – when it comes to potentially ending human rights violations.

The first series of posters highlight three human rights issues that really matter to Indonesia’s millennial segment – child marriage, gender-related persecution, and the suppression of freedom of expression.

Credits

Credits:GREY Indonesia

Executive Creative Director: Patrick Miciano

Art Director: Pandu Prabowo

Final Artist: Amanda Putri

Strategic Planning Director: Bayu Edmiralda

Account Director: Ayuningtyas Baskoro

Account Executive: Dinda Amelia

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