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Fellow: Ode by Great Guns

Agency: Great Guns
Client: Fellow
Date: Jan 2020
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The latest campaign for Fellow, produced by Great Guns bust the myths surrounding Fellow’s new Old Brew Grinder, proving that it’s the ‘missing link’ that can bridge the gap between a bean and a great cup of coffee.

Proving that ‘it’s not a conspiracy, it’s just good coffee,’ the 50s/60s newsreel-esque campaign battles conspiracy theories to debunk the myth of what a coffee grinder should be – and how Fellow can solve seemingly impossible problems.

The spot, which includes references to such iconic conspiracies as Bigfoot and the ‘faked’ Moon landing, sees disgruntled former employee and whistle-blower Espresso Snowden attempt to reveal the mysteries behind Fellow’s latest product. Luckily, scientists at Fellow Industries provide explanations for each aspect of the grinder – proving why it goes above and beyond many professional models.

Credits

Client

Brand: FELLOW

Owner CEO: Jake Miller

Co-writer / Producer: Hannah Miller

Design Lead: Jessa Strayer

Fellow Team: Hanna McPhee, Jake Miller, George Sylvain Jeremy Kuempel

Production

Production Company: Great Guns

Director: Cassandra Brooksbank

DOP: Matthew Macar

Producer: Max Solomon

Executive Producer: Cassandra Brooksbank, Thom Fennessey

Writer: Cassandra Brooksbank, Hannah Miller

PD: Amanda Rose Fletcher

Stylist: Christina Bushner

AD: Adrian Rozas Cristino

1st AC: Kevin James Barry

2nd AC: Cortlin Barrow

Propmaster: Chris Schwartz

Gaffer: Eddie Ruiz

Best Boy: Oscar Martinez

Audio Mixer: Bradley Trip Clark

Boom Operator: Brian Orcullo

Makeup: Keaghlan Ashley

PAs: Adrian Mancini, Rose Carr, Andrew Brooksbank, Matt Trainor

Post

Edit / Sound Edit: Cassandra Brooksbank

VFX / Color: Matthew Macar

Mix: Trip Clark

Cast

Buzz Aldrin: Jeffrey Michael Scott

Farmer Clyde: Michael McCann

Farmer Martha: Lori Jean Wilson

Espresso Snowden: Kristen Lundberg

Bergamot Bloom: Andrew Searles

Penny Pacamara, PHD: Stephanie Sherry

Bigfoot: Alan Maxson

Moon Landing Director: Cassandra Brooksbank

Moon Landing DP: Jeremy Kuempel

Moon Landing Crew: Amanda So, Andrew Brooksbank, George Sylvain

Lab Rats: Jake Miller, Hannah Miller, Jess Strayer, Hanna McPhee, Zeke Shepherd-Lykken, Arthur Taylor

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