Bosch: Legit Dream Kitchen Contest by Goodstuph
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Bosch Home Appliances is tapping on Instagram stories to challenge fans in Singapore to design their dream kitchens with Bosch’s stickers.
The German home appliances giant’s newest campaign is a follow up from its Legit Small Kitchen campaign, which encouraged consumers not to compromise on the aesthetics, quality and size of their kitchen appliances even though kitchen spaces in Singapore are small.
Created by Goodstuph, the brand challenged a couple to complete their dishes in a fully equipped legit small kitchen.
Now, an Instagram user stands to win a suite of Bosch Home Appliances and a kitchen design plan from Voila Interior Design Pte Ltd if their Instagram stickers design are picked by the brand.
Credits
Client: Bosch Home Appliances (Singapore)
Agency: GOODSTUPH
Creative Lead: Jayden Tan
Creative team: Jeremiah Tang, Kenneth Wong, Jesselyn Neo
Accounts servicing: Lee Weiling, Angela Ho
Illustrators: Soh Xing Hao, Ang Jun Zuan