The Drum Awards for Marketing - Extended Deadline

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Date: Jan 2017
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Mitsubishi Motors launched its latest film promoting the company’s flagship plug-in hybrid SUV, the Outlander PHEV, and positioning the vehicle as the market leader in the plug-in hybrid category.

Golley Slater Cardiff devised the sixty second advert as part of a new campaign which includes TV, Print, digital and social media.

Credits

Creative director: Dave Abbott, Paul Williams

Additional Credits: Senior agency TV producer: Amanda Lowit @ The TV Production Office

Senior account manager: Sophie Young

MD: Mike Leeson

Production company: Moxie Pictures

Director: Bugsy Steel

Producer: Doochy Moult

DOP: Jann Doeppert

Editor: Brendan Jenkins @ Ten Three

Post production: Smoke & Mirrors

Music composition: John Matthias @ Major Tom

Sound design: SNK Studios