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Gocompare.com: Monster Bill

Date: Sep 2017
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New campaign will see an all-new character launched alongside the famous tenor on Sunday 24 September

On Sunday 24 September, comparison site GoCompare will debut its latest ‘Monster Bill’ campaign.

The upcoming advert features a brand new character - ‘Monster Bill’ – who will appear alongside iconic opera singer Gio Compario. Monster Bill is a money-hungry critter who plagues the lives of people by devouring their cash, before being dispatched in various ways by his nemesis, the larger-than-life Gio Compario, played by world-renowned tenor, Wynne Evans.

Credits

GoCompare – Richard Harris (CMO), Nicholas Hall (head of brand and broadcast), Dai Lewis (brand and advertising manager) & Ian Campodonic (head of design)

Gio Compario – Wynne Evans

Creative agency – Chris and Siân Wilkins

Agency Producer – Serena Freeman

Advert production - PIFN

Director - Graham Rose

Director of photography - Clive Tickner

Post production - Framestore

Music production - Yellow Boat Music

Media planning – Carat

AV / broadcast planning and media buying - Amplifi

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