The Drum Awards for Marketing - Extended Deadline

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Client: Gillette
Date: Oct 2017
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As DC’s mightiest heroes assemble to combat a cosmic threat to Earth in the upcoming Justice League movie, Gillette’s R&D facility is hard-at-work developing advanced grooming gear suitable for the titans.

A tongue-in-cheek ad campaign called ‘The Best a Super Hero Can Get’ saw Gillette team up with Warner Bros to develop razors suitable for each of the League’s characters across the men and women’s range.