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Agency: Gap
Client: Gap
Date: Oct 2020
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In support of the upcoming UK Black History Month this October, Gap has linked up with four upcoming black artists from across the globe to release a collection of collaborative and emotive T-shirts.

Featuring creatives from the U.K., France and the U.S.A. (Mario Hounkanrin, Melissa Hurst, Lo Williams and Stephennie Factor) each unique design represents what black history means to them from their life experiences.

In addition to the collection (which is available online), Gap UK is donating £10,000to the CNBA Foundation which creates opportunities in Media & Arts for 13 to 27 year-olds in the BAME community.

Gap customers will also be able to support The Reach Out Project through till point donations.