The Drum Awards for Marketing - Extended Deadline

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Client: Rio 2016
Date: Aug 2016
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Based on the success of Fiasco Design’s previous map for the Sochi Winter Olympics in 2014, the new Rio 2016 map (http://rio2016interactivemap.com/) allows users to explore the games and delve into an interactive city, with a host of animated features and custom sound effects by Bristol-based Bunkersonix. Delve deeper into the map to find out about the controversies surrounding this summer’s Olympics, including a ‘Where’s Wally’ style hidden Guantanamo prisoner and hidden body parts scattered across the map in light of severed feet being found just metres away from the Olympic beach-volleyball pitch.

With its focus on discovery and exploration, people can also learn about Rio and the games, and find out more about the people involved, even identifying a handful of athletes and famous faces in the process

Credits

Creative Director: Ben Steers