Syracuse Behavioral Healthcare: advert-body-3 by Eric Mower + Associates

The opioid epidemic, which was officially declared a public health emergency in 2017, has impacted the lives of millions of Americans and created a booming market of addicts in America. illegal practices, such as patient brokering prey on vulnerable treatment-seeking individuals, targeting those with private insurance and referring them to often inadequate facilities.

The Stop Treatment Fraud poster series, created by Eric Mower + Associates, depicts how individuals are promised resort-like conditions and successful treatment programs, but often find themselves in recently closed motels turned into “treatment facilities” designed to drain their insurance benefits. The posters warn individuals to be aware of suspicious activity before signing up and to report suspected patient brokers and their activities. Syracuse Behavioral Healthcare drove the development of the poster campaign, which is running statewide in New York. The posters are available for download here and will also be emailed out to treatment providers across the state.

The program features three posters which call upon treatment seekers, their families and the individuals assisting them to report any suspicious activity. These will be displayed in locations such as healthcare providers’ offices, treatment and recovery centers, as well as public spaces like hospitals, emergency rooms, community centers, libraries and criminal justice centers.