Denny's: advert-body-1 by EP+Co
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As part of its collaboration with Lucasfilm and partnership with No Kid Hungry for the promotional campaign for Solo: A Star Wars Story, Denny’s has released its own national TV spot inspired by the film.
Set within the world of Solo: A Star Wars Story, the spot pays homage to the famous story of Han Solo winning the Millennium Falcon from Lando Calrissian by featuring two young adversaries, who imagine that they are squared off in a high-stakes card game as characters from the Star Wars universe, including Chewbacca, watch from around the booth.
Denny’s and EP+Co worked closely with Lucasfilm and Skywalker Sound and enlisted the help of acclaimed production designer Neil Lamont and Oscar-winning creature and Special Makeup Effects Supervisor Neal Scanlan — both of whom worked on Star Wars films Rogue One: A Star Wars Story and Star Wars: The Force Awakens — to create an authentic environment that Star Wars fans will love.
Credits
John Dillon – SVP, CMO – Denny’s
Erik Jensen – VP, Brand Engagement – Denny’s
Con Williamson – President/CCO - EP+Co
Mike Lear – EVP, ECD – EP+Co
Rich Cutter – SVP, Group Creative Director - EP+Co
John Macaluso – Copywriter - EP+Co
Danny Miller – VP, Director Content Production - EP+Co
Rachel Rawlinson – Content Producer - EP+Co
Karen Mawhinney – SVP, Managing Director - EP+Co
Jenny-Lee Maxwell – Account Supervisor - EP+Co
Elisa Taneyhill – Senior Account Manager - EP+Co
Brian Cooper – Editor - EP+Co
Matthew Swanson – Director – EPOCH Films
Sylvaine Dufaux – Director of Photography – EPOCH Films
Melissa Culligan – Managing Executive Producer – EPOCH Films
Rob Godbold – Executive Producer – BOLD
Dave Knox – Line Producer – BOLD
Joe Gawk – Colorist – Harbor Picture Company
Kevin Vale – Director, Picture Post – Harbor Picture Company
Matt Caruso – Senior Producer, Picture Post – Harbor Picture Company
Jon Null – Director of Production – Skywalker Sound
Fernando Ascani – Sound Engineer – Sonic Union
Mike Boris – Music Supervisor