Warburton's: It Can Wait by Engine & Freuds
- Location:
Warburtons has revealed its latest TV advert that stars George Clooney, alongside bakery boss Jonathan Warburton.
The ad comes as the latest edition of Warburtons’ series of epic stories in which A list celebrities including Robert De Niro and Sylvester Stallone pitch a movie idea to the bakery’s chairman Jonathan Warburton.
The ad opens in Jonathan Warburton’s office. He is eagerly awaiting his 3pm break. As the clock strikes the top of the hour, Warburton is seen preparing his favourite snack – the perfect slice of hot buttered toast.
The Chairman is suddenly interrupted as his receptionist runs into the room and declares 'Mr. Warburton, George Clooney is on the line!' She gestures to a laptop where George Clooney is waiting. Jonathan, not wanting to be distracted from his toast smiles 'he can wait' as he closes the laptop and tucks into his beloved toast.
George is left bewildered in the final shot as he is seen staring down the laptop screen saying: 'Mr. Warburton? He hung up?'
Credits
Creative Direction
Billy Faithfull, ENGINE
Matthew Freud, freuds
Creative Team
Hugo Isaacs
Chris da Roza
Account team
Louise Hayward
Celia Taylor
Megan Seaby
Strategy team
Simon Butcher
Jack Cartwright
Executive Producer
Bradley Woodus
Agency Producer
Victoria Doran
Assistant Producer
Jakub Pieta
Project Director
Seb Roskell
Junior Project Manager
Penny McNally
DoP
Martin Hill
Director/Production Co
Declan Lowney / Another Film Company
Producer
Simon Monhemius
Editor
Charlie Moreton/WORK
Post Production
The Mill
Post Producers
Chris Allen
Mia Saunders
Hannah Jarrold
Sound Design
Ben Leeves/JUNGLE
Music Composer and arranger
Jacob Wheeler and Sam Pegg / Major-Tom
Talent agency: Signature/freuds
Talent procurement: Matthew Freud, Helen Rabbatts, Alex Village