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The Drum

Sky Mobile: Hello Possible by Engine

Agency: Engine
Client: Sky Mobile
Date: Apr 2021
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Sky Mobile has enlisted the help of movie star Lily James, to demonstrate that switching to its network can be very easy.

The latest iteration of its 'Hello Possible' paints a vision of how good life can be with Sky Mobile.

Created by Engine Creative, the TV ad sees James takes an effortless stroll down a sunny boardwalk. Her journey is smooth, as she makes her way through a stampede of surfers before a Ferris wheel seamlessly whisks her up without her breaking stride.

Every easy footstep Lily takes unlocks another example of just how easy it is to make the switch to Sky Mobile.



Brand: Sky

Title: Funfair

Marketing Director: Pierre Coppin

Head of Advertising & Campaigns: Abbey Kickham

Brand Marketing Controller: Marietta Constantinou

Senior Marketing Manager: Francesca Dye

Agency: ENGINE Creative

Creative Director: Leon Jaume

Creative: Sonny Adorjan

Creative: Olly Courtney

Client MD: Ed Norrington

Business Director: Rich Williams

Account Manager: Tom Butler

Chief Strategy Officer: Gen Kobayashi

Strategist: Rob Jennings

Agency Producer: Laura Melville

Assistant Producer: Jakub Pieta

Production Company: Stink

Director: TRAKTOR

Producer: Richard Ulfvengren

Production Manager: Nurjan Nevzat

Production Assistant: Alice Evans

Director of Photography: Tim Maurice-Jones

Production designer: Nick Foley-Oates

Stylist: Claudia Lyster

Special Props/EFX: Anarchy

Costume Designer: Amy Albertine-Jones

Choreographer: Lizzie Gough

Casting: Kate & Lou Casting

Editing House: Final Cut

Executive Producer: Michelle Corney

Senior Producer: Frankie Elster

Editor: Rick Russell

Assistant Editor: Leah Burton


Producer: Emma Shuter

VFX Supervisor: Bill McNamara

VFX Supervisor: Chris King

Sound Design: Machine

Media agency: Mediacom