National Autistic Society: Too Much Information by Don't Panic

Date: Mar 2017
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Holly, 12, starred in the National Autistic Society’s powerful new film and used it as a unique way to tell friends and classmates about her autism for the very first time. In time for World Autism Awareness Day on 2 April, Holly bravely led a school assembly showing the first ever screening of the film.

The NAS worked with creative agency Don’t Panic to make the film. It follows the plight of an autistic girl who becomes overwhelmed when she isn’t given enough time to process information. It’s been reported that many autistic people and families will avoid public situations for this very reason.

Holly’s daring announcement is a testament to her passion for increasing everyone’s understanding of autism. She explained, “sometimes I get really upset that people do not understand autism. But I hope this campaign will help improve understanding and make other people who are autistic feel more accepted”.

Credits

National Campaign Manager: Jessica Leigh

Head of Campaigns and Public Engagement: Tom Purser

Agency: Don’t Panic

Project Lead: Helen Jackson

Project Assist: Robyn Kasozi & Angela Kwashie

Strategy: Ellie Moore

Creative Lead: Christopher Ross-Kellam

Creative: George McCallum, Alistair Griggs, Tom Loader

MD: Joe Wade

Production: Knucklehead

Director: Tomas Mankovsky

Producer: Francis Mildmay-White

Production Manager: Cat Irving

DOP: James Blann

Production Designer: Sam Tidman

Editor: Tim Hardy @ Stitch

Editing Grade: Simon Bourne @ Framestore

Post: nineteentwenty

Sound Design: Tom Joyce @ Soundcanvas

Casting: Sophie North Casting & Hammond & Cox Casting

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