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Concern: Search: Climate Change by Don't Panic London

Client: Concern
Date: May 2021
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The Irish aid and humanitarian agency Concern claims many people don’t think of climate change as a human issue. Whether it be melting ice caps, rising sea levels or a scorched earth, a quick internet search shows hyperbolic, surreal imagery of a melting planet earth or an exploding globe, but where are the people, it asks.

And so Concern has worked with creative agency Don’t Panic on a campaign for 1Planet4All, which is an alliance of 14 organisations from across 12 European countries. 'Search: Climate Change' aims to show the effects of climate change on communities and families every day across the globe every day.

Collaborating with Fons Schiedon from Forever, the film targets a young, scroll-happy audience with an initial gif-like bombardment of information, using imagery we see when we search ‘climate change’ online.

Set to Cazenove, a track by popular Belfast DJ duo Bicep, the film then transitions to show real people and communities around the world who are battling climate change today.

Using an array of footage, including Concern’s own material captured from their work on the ground, the film culminates in an open invite to "take action" with 1Planet4All.

Credits

Client: Concern Worldwide

Campaign Title: 1Planet4All

Head of Active Citizenship: Michael Doorly

Campaign Officer: Sinéad Morgan

Creative Agency: Don’t Panic

MD: ​ Joe Wade

Creative Partner: ​ Rick Dodds

Senior Project Manager & Producer: Jennifer Clare Houlihan

Agency Producer: Cherish Perez de Tagle

Account Manager: ​Rebecca Dowse

Creative: Alice Dowdall

Production Company: Forever

Director, Editor, Designer & Animator: Fons Schiedon

Music: Cazenove by Bicep

Happy Guy Theme by Bram Meindersma

With thanks to Robin Buckley at Ninja Tune & Isobel Leventhorpe at BMG