The Drum Awards for Marketing - Extended Deadline

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Agency: Disney UK
Client: Disney UK
Date: Jun 2017
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Disney have just launched a new campaign called 'Be Amazing' that champions their female-character led franchise by encouraging young girls to “be amazing.”

The creative is the next phase of their dream big princess campaign and a continuation of the work they’ve been doing to empower girls. The campaign will run on both Disney Channel and Disney Junior.

Credits

Angela Affinita, Creative Director

Petra von Schalien, Producer

Steven Hore, Writer/Director

Alex MacDonald, DOP

Steven Hore, Editor

Marcus Punter-Bradshaw, AFX

The Unit, Post-production

Wave Studios, Audio

Lee Gladman, Photographer