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BT: Wall of Hope by Digitas & Saatchi & Saatchi

Date: Jul 2021
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BT’s Hope United campaign has today announced a collaboration with Withington Walls to keep the Marcus Rashford tribute messages alive, on a newly commissioned Wall of Hope. The virtual wall will house all the moving messages of hope that were left on the Marcus Rashford mural in Withington and allow everyone to read the messages of support.

A physical ‘Hope Beats Hate’ mural has also been created, moments away from the Rashford artwork on the walls of Kingsway Football Club. Created and designed by local artists Oskar with a K and Katie Jones and commissioned by Withington Walls, who were behind the original Rashford piece, the mural has transformed the walls of Kingsway Football Club and reinforces Hope United’s stance of standing together against hate.

Following the announcement that the messages on the Marcus Rashford mural would begin to be removed by Manchester City Council to protect them from the weather and safeguard them for future generations, the artwork includes a QR code for visitors to scan giving access to the Wall of Hope and messages of support. The ‘Hope Beats Hate’ mural will stand proudly on the walls of Kingsway Football Club, whilst the virtual Wall of Hope will be available for everyone to view at www.bt.com/wallofhope.

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