New Zealand winery Stoneleigh has launched an experiential campaign for its Stoneleigh Wild Valley range featuring an art film inspired by the wine.
The campaign, which was created by Digitas, enlisted artist Susie Sie and experimental sound designer Nikolai Von Sallwitz to create a sensory experience that aimed to “capture the wine brand’s unique philosophy and winemaking practice”.
The film screened as the centerpiece of a wine tasting experience in Melbourne.
Client: Pernod Ricard Winemakers
Brand: Stoneleigh Wild Valley
Creative Agency: Digitas
Creative Director: Simon Brock
Client Lead: Susan Montgomery
Director, Visual Artist: Susie Sie
Shooting Assistant: Remo Gambacciani
Executive Producer: Lars Wagner
TVC Editor: Marsha Levina