Taco Bell: Big Show by Deutsch
- Location:
Taco Bell has always created elevated work for its most premium value products, so for the return of the limited time 1$ Double Stacked Tacos, the brand leaned into another surreal, magical creative concept.
Tapping into Oscar-winning director and special effects artist, Robert Stromberg (known for his work on Avatar, Alice In Wonderland, and Maleficent), the spot crafts a magical circus world of the Double Stacked Tacos casting real circus performers, aerialist, and fire breathers.
Credits
Creative
Chief Creative Officer, Los Angeles Brett Craig
Associate Creative Director Daniel Chen
Associate Creative Director Mikey Sison
Art Director Micah Wilkes
Copywriter Ryan Schade
Art Director Elora Clement
Copywirter Jagger Moore
Production
Head of Production Diego de la Maza
Executive Integrated Producer Paul Roy
Senior Integrated Producer Jamie Gartner
Senior Music Supervisor Chase Butters
Music Supervisor Dez Davis
Digital Production
Executive Integrated Producer, Digital Laura Tron
Senior Integrated Producer, Digital Ariel Theraube
Associate Integrated Producer, Digital Kemi Adeniji
Design
Design Director Jean-Lou Renoux
Designer Ayla Kim
Account Management:
Group Account Director Matt Matzen
Account Director Kelly Childers
Account Supervisor Katie Henerikson
Sr. Account Executive Eddy Perezic
Assistant Account Executive Maggie Corleto
Business Affairs/Traffic: Director of Integrated Business Affairs Gabriela Farias
Executive Business Affairs Manager Ken Rongey
Director of Broadcast Traffic Carie Bonillo
Executive Broadcast Traffic Manager Courtney Tylka
Senior Broadcast Traffic Manager Ana Barraza
Account Planning:
EVP, Head of Strategy Kelsey Hodgkin
Associate Strategy Director Rebecca Chein
Executives: CEO, North America: Mike Sheldon
Chief Creative Officer, North America Pete Favat President, Los Angeles: Kim Getty
PRODUCTION CREDITS
Production – Live-Action
RSA Films Director: Robert Stromberg Managing Director: David Mitchell HOP: Elicia Laport Executive Producer: Buddy Brakha Producer: Morna Ciraki Production Supervisor: Carmen Quiros
Production Service Company / Poland
24/7 Radioaktive Executive Producer: Gordon Mackinnon Executive Producer: Luna Llados Producer: Bartek Rainski Production Manager: Marek Ciechalski
Editorial
Whitehouse/Steelhead Editor: Matthew Wood Assistant Editor: Marco Rosas Executive Producer: Joanna Manning Producer: Lynne Mannino
Post (Color/VFX/Finishing)
ALT Post Facility C03 Lead Flame Artist: Jan Cilliers Executive Producer: Chris Fieldhouse Producer: Gabriel Wakeman Colorist: Stefan Sonnenfeld
Audio / Sound Design
Lime Studios Audio Mixer: Matt Miller Assistant Mixer: Ian Connie Executive Producer: Susie Boyajan
Music
Ashe - “Afterlife”
Shoot Location
on location in Poznan, Poland