IKEA: Make Everyday Brighter by Dentsu Impact

Client: IKEA
Date: Jul 2018
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Swedish brand Ikea has unveiled its first Indian TVC to mark its foray into the Indian market.

The campaign titled 'Make Everyday Brighter' conceptualised by Dentsu Impact features Ikea's product and announces the opening of its first store in Hyderabad on 19 July.


Creative Team:

Chief Creative Officer: Soumitra Karnik

Creative Head, Bangalore: Amish Sabharwal

Associate Creative Director: Prachi Sharma

Group Head: Twisha Ahuja

Creative Supervisor: Pablo D’costa

Films Team:

Chief Films Office: Suprotim Day

Account Management Team:

Senior Vice President: Megha Sadhwani

Account Director: Sumedha Sachdeva

Account Supervisor: Gaurisha Singh

Strategic Planning Team:

Associate Vice President: Krittika Chakraborty

Senior Planning Manager: Aanchal Sachdeva