Fourth Wave: New-gen wine by Denomination

Australian organic wine producer Fourth Wave launched a range of lighter-style wines called Tread Softly in partnership with drinks design specialist Denomination.

Tread Softly has been created as a ‘next generation wine for the next generation of drinker’ in response to the increasing appetite for light wines that taste good, whilst having minimal environmental impact. Denomination’s work illustrates how these factors can be communicated beautifully and effectively, whilst appealing to both traditional audiences and those new to wine.

Family-run winemaker Fourth Wave produces the range – Prosecco, Pinot Grigio, Sauvignon Blanc, rosé, Pinot Noir and Grenache – using sustainable vineyard management and winemaking techniques, as well as lean and green reduced-weight bottles.