Agency: DDB Sydney
Client: Westfund
Date: Feb 2018
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Not-for-profit health insurance company, Westfund has launched a campaign showcasing the company’s human values and community spirit.

The campaign tells the story of a woman suffering from an illness and the community who rally behind her to help her recover by covering her work shifts, collecting her mail and walking her pets.

The campaign aims to highlight the community spirit of the private health insurer which has operated across New South Wales and Queensland for more than 50 years.

Credits

Chief Creative Officer – Ben Welsh

Executive Creative Director – Tara Ford

Creative Partner – Michael Barnfield

Senior Art Director – Jason Woelfl

Senior Account Director – Nick Stenmark

TV Producer – Alyce Guy