McDonald's: advert-body-1 by DDB New Zealand
- Location:
McDonald’s is challenging the connected, always-on aspects of modern life with a nostalgic campaign in New Zealand. The ad features a grandfather trying to compete with phones and technology in a bid to spend time with his grandchildren. The campaign includes TV, cinema and instore activity. It was created by DDB
Credits
Client credits:
Director of Marketing: Jo Mitchell
Head of Marketing: Liz Wilson
Senior Brand Manager: Nikki Jeffcote
Agency credits:
Chief Creative Officer: Damon Stapleton
Executive Creative Director: Shane Bradnick
Creative Directors: Ben Pegler & Rory McKechnie
Senior Art Director: Zac Lancaster
Lead Business Partner: Karla Fisher
Senior Business Director: Lauren Taylor
Senior Planner: Anna Gunnell
Executive Producer: Judy Thompson
Senior Television Producer: Claire Colohan
Production Company:
Production Company: Revolver/ Will O’Rourke
Director: Matt Devine
Managing Director/ Executive Producer: Michael Ritchie
Executive Producer: Pip Smart
Producer: Alex Kember
Director of Photography: Crighton Bone
Editor: Tim Mauger for The Editors
Post Production: Blockhead
Colourist: Dave Gibson
Song search and Licensing: Jonathan Mihaljevich, Franklin Rd. “Catch the Wind” (Leitch). Recording. Donovan.
