Date: Nov 2016
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Over the summer, Cotton ran a campaign called #CoolerInCotton to remind people that cotton breathes easier than other fabrics and can help prevent things like "sweaty underboobs." For the holidays, the brand is back with another seasonal campaign to show people why the comfort of cotton is perfect for "uncomfortable holiday moments" - like when your mom drinks five glasses of egg nog or when you're forced to still sit at the kid's table as a 36-year-old.

Credits

Chief Creative Officer: Icaro Doria

Creative Director: Cassandra Anderson

Associate Creative Director: Marilyn Kam

Associate Creative Director: Avinash Balinga

Art Director: Hedvig Kushner

Designer: Benny Ventura

Head of Production: Ed Zazzera

Executive Producer: Teri Altman

Integrated Producer: Kelly Treadway

Business Affairs Manager: Kelly McCann

Account Director: Deborah Broda

Management Supervisor: Lauren Solomon

Brand Planning Director: Jennifer Fox

Social and Content Strategist: Amanda Moreno

Production Company: Community Films

Director: Marius Crowne

Executive Producer: Lizzie Schwartz

Head of Production: Chris Spanos

Producer: Chris Marsh

Production Manager: Jacq Donegan

Director of Photography: Alexander Hankoff

Costume Designer: Ciera Wells

Production Designer: Jesika Farkas

Hair/Makeup: Katie Wedlund

Assistant Camera: Nick Wiesner

Editorial: Cosmo Street

Editor: Dave Otte

Executive Producer: Maura Woodward

Producer: Anne Lai

Producer: Viet-An Nguyen

Color & Finishing: Switch

Executive Producer: Diana Dayrit

Producer: Cara Flynn

Flame Artists: Jon Magel, Andrew Rea -

Sound & Mix: Mr. Bronx

Mix & Sound design: Dave Wolfe