If you’re separating, we’re here to help by DDB Group
- Location:
Westpac is exploring the emotional and financial impact of family separations in the latest instalment of the brand’s ongoing ‘help’ campaign.
The ad, which was created by DDB Sydney, follows a young boy as he navigates the difficult times of his parent’s marriage breakdown. The spot aims to showcase the brand’s “commitment to helping Australians in the moments that matter”.
Credits
Client: Westpac
Jenny Melhuish, Westpac Group Head of Brand, Advertising & Media
Melanie Portelli, Acting Head of Advertising
Shannon Jenkin, Senior Manager, Westpac Advertising
Toby Dewar, Head of Media and Agency Management
Carly Boyle, Director of Media Planning
Creative: DDB Sydney
Production Company: Exit Films
Director: Garth Davis
Edit Facility: The Butchery
Post Production: ALT VFX
Sound: Song Zu
Music Supervision: Level Two Music
Media: Media Lab
Public Relations: Map and Page
