State Farm: advert-body-2 by DDB Chicago
- Location:
State Farm goes back to the well with another round of creative featuring Aaron Rodgers and Clay Matthews. The new work created for the 2017/2018 season shows that State Farm is protecting people’s most treasured possessions.
Created by DDB Chicago as part of the 'Here to Help Life Go Right' communications platform, the 2017 Football campaign demonstrates that State Farm understands the real importance of what people are insuring by highlighting the unique role those items play when it comes to the game they love.
'Together,' features Rodgers and his dog recalling the memories they’ve shared together after Matthews has a mishap with a drone and Aaron’s truck.
An integrated, multiplatform campaign, State Farm’s 2017 Football work will also run across online video platforms, social media, display, national terrestrial and streaming radio, and will be supported with onsite activations and digital and broadcast sponsorships.
Credits
AGENCY: DDB Chicago
Ari Weiss, Chief Creative Officer, DDB North America
John Maxham , Chief Creative Officer, DDB Chicago
Mel Routhier, Group Creative Director
John Hayes, Group Creative Director
Brian Culp, Creative Director, Art Director
Katie Bero, Creative Director, Copywriter
Ryan Carter, Associate Creative Director, Art Director
Jackie Virgilio, Associate Creative Director, Copywriter
Diane Jackson, Chief Production Officer
Scott Kemper, Executive Producer
Zoe Grubbe, Production Manager
Linda Bres, Music Production Manager
Ben Gladstone, Group Account Director
Veronica Zamiar, Account Director
Oliver Glenn, Account Supervisor
Jesse Bayer, Group Strategy Director
PRODUCTION COMPANY: Tool of North America
Erich Joiner, Director
Mary Church, Executive Producer
Leslie Owen, Producer
Oliver Fuselier, Managing Partner
EDITORIAL: Beast Editorial
Peter Hullinger, Executive Producer
Joanna Woods, Producer
Lauren Roth, Producer
John Dingfield , Broadcast Editor
Mark Sheridan , Social Editor
AUDIO POST: The Studio
Nicholas Papaleo, Audio Engineer
Stacey Simcik, Studio Manager
POST PRODUCTION: The Mill
Carl Phillips, Executive Producer
Natalie Ksiazek, Producer
Udesh Chetty, 2D Lead
Alison Bloom, 2D Artist
Matt Osborne, Colorist
Liza Kerlin, Color Producer
