The Drum Awards Festival - Extended Deadline

-d -h -min -sec

Client: State Farm
Date: Sep 2019
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
6 votes

The 2019 NFL season kicks off with the storied Bears vs. Packers rivalry on 5 September. During a break in the action, the rivalry between Aaron Rodgers' sports agent and State Farm agent will also air in new "Agent vs. Agent" campaign ads.

In State Farm’s new football work which was created by DDB Chicago, Rodgers (Green Bay Packers quarterback) remains the target of the one-sided rivalry between his on-screen sports agent Gabe Gabriel and real-life State Farm Agent Patrick Minnis. This season, Gabriel introduces his new client, Patrick Mahomes (Kansas City Chiefs quarterback) in an attempt to one-up his rival agent.

Gabe's attempt to make Aaron jealous by bringing on last year’s NFL MVP is futile. Throughout the various ads, Gabe tries to show his value. Instead, he sets up the State Farm agent who demonstrates how helpful and understanding State Farm can be.

Credits

CLIENT: State Farm Insurance

Chief Marketing Officer: Rand Harbert

SVP Agency & Marketing: Kristyn Cook-Turner

AVP Marketing: Patty Morris

Advertising Director: Matt Coleman

Marketing Manager: Justin Reckamp

Marketing Analyst: Tim Thomas

Marketing Analyst: Jim Stahly

Marketing Analyst: Ruben Rivera

Marketing Analyst: Jessica Broadstone

Marketing Analyst: Kelly Fernandes

CREATIVE AGENCY: DDB Chicago

Chief Creative Officer, DDB Worldwide: Ari Weiss

Chief Creative Officer, DDB Chicago: John Maxham

Chief Production Officer, DDB Chicago: Diane Jackson

Executive Creative Director: Mel Routhier

Creative Director: Brian Culp

Creative Director: Katie Bero

Executive Producer: Matt Blitz

Executive Producer: Amy Jarvis Turner

Group Account Director: Ben Gladstone

Account Director: Veronica Zamiar

Account Director: Leah Forgus

Account Supervisor: Oliver Glenn

Account Executive: Kohar Shrikian

PRODUCTION COMPANY: Anonymous Content

Director: Tim Godsall

Managing Director: Eric Stern

Executive Producer: SueEllen Clair

Head of Production: Kerry Haynie

Producer: Brady Vant Hull

EDITORIAL: Arcade Edit

Editor: Will Hasell

Assistant Editor: Ryan Andrus

Managing Partner: Damian Stevens

Executive Producer: Crissy DeSimone

Senior Producer: Kristen Thon-Webb

FINISH: The Mill

Executive Producer: Peter Hullinger

Producer: James Babiarz, Addie Pampalone, Katie Buckley

Production Coordinator: Alexie Kozol

2D Lead Artist: Randy McEntee

2D Artist: Trent Shumway, Matthew Dobrez

Shoot Supervisor: Randy McEntee, Dan Warom

3D Lead Artist: Dan Warom

3D Artist: Kiran Prabhu, Vijay Mohan, Ramki T, Dhanesh Sudhakaran, Abdul Rehman, Monique Espinoza, Gillian George, Itai Muller, Yarin Manes, Andy Wheater

Design: Andrew Hague, Luis Roca

Colourist: Matthew Osborne

Senior Colour Assist: Lindsey Mazur