Apple: Ted Lasso Meets Mourinho by DAZN

Apple created a 'Super Bowl Moment; during the UEFA Champions League final after teaming up with Dazn to promote the new Apple TV+ sports comedy series, Ted Lasso.

A spin-off mockumentary 'Ted Lasso Meets Mourinho', produced and streamed by Dazn, entertained fans during the half-time break and at full-time on the sports streaming service in Austria, Canada and Germany.

The two branded content videos saw ‘The Special One’ José Mourinho on the receiving end of phone calls from the hapless football coach played by Jason Sudeikis, star of the Apple TV+ series Ted Lasso trying and failing to get to grips with the beautiful game.