GHD has released its Christmas ad for the limited edition Wish Upon A Star Collection.
The ad was created and produced by creative agency Cult in London, and will run across satellite and terrestrial channels through November and December. The short film, directed by Remi Paringaux, portrays three Queens following a guiding star, each carrying the ultimate Christmas gift from the ghd in order to bring good hair days to women with ghd award-winning stylers and hairdryers.
Creative agency: Cult
Creative Direction: Cat Turner, Cult
Copywriter: Freddie Smithson, Cult
Art director: Lewys Williams, Cult
Production partner: Irresistible Films
Lead Producer: Alice Dunoyer, Cult
Director: Remi Paringaux, Irresistible Films
Editor: Alexander Hatjoullis, Cult
Post-production: Wai Ying Hou & Claudia Bridge-Parkin, Cult
Post Producer: Coco Kimelman, Cult
Soundtrack composer: N∧V∧Z
Audio post-production: Alexander Hatjoullis, Cult
Exposure: TV, press, digital and in-salon