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Hotels.com: Chaplain Obvious by CP+B

Agency: CP+B
Client: Hotels.com
Date: Aug 2018
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With over two million weddings each year in the United States, according to TripSavvy, the #weddingseason struggle is real. Hotels.com knows how stressful tying the knot can be and wants brides and grooms everywhere to know we have their back. So, they are amplifying their range of wedding services, including affordable group bookings and wedding registry, and giving soon-to-be-hitched guys and gals the chance to “do you” and get a little extra.

Meet “Chaplain Obvious”, aka Captain Obvious, the first-ever brand icon to become legally ordained and officiate weddings.

Chaplain Obvious just had his first gig in Vail, Colorado, and helped a local couple create an epic ceremony unlike anything their friends had seen before. Newlyweds Michael and Melissa Nelson are globetrotting college sweethearts with a deep love for travel who were looking for a unique way to surprise their guests. Mission accomplished. View the video here.

Hotels.com is also offering people the chance to win Hotels.com cash for their next trip – wedding or otherwise. Just tell them the most unique thing you’ve seen at a wedding on Twitter from now through August 28 using #ChaplainObvious and you’ll be entered for a chance to win a $2,500 Hotels.com gift card.

Credits

Creative Director: Quinn Katherman

Sr. Art Director: Kelly Saucier

Sr. Copywriter: Ian Hill

VP/Director of Content Production: Sloan SchroederSr. Art Producer: Rosie Ollero

Production Company: Weimar Pictures, Los Angeles, CA

Director: Kennon Fleischer

Director: Robert Uncles

Editorial Company: Weimar Pictures, Los Angeles, CA

Editors: Kennon Fleischer & Robert Uncles

Post Production: Weimar Pictures, Los Angeles, CA

Colorists: Kennon Fleischer & Robert Uncles

VFX Supervisors: Kennon Fleischer & Robert Uncles

Mixing/Sound Design: Lime Studios, Santa Monica, CA

Sound Engineers: Matt Miller, Lisa Mermelstein, Adam Primack

Group Account Director: Sarah Castner

Management Supervisor: Travis Reeb

Content Supervisor: Ilyssa Schwartz

Content Manager: Sam Crawford

Associate Director, Agency Communication: David Whitney

Group Director Strategy: Ethan Decker

Strategist: Katie Sherman

Client Title & Names: Josh Belkin, Vice President, Global Brand, Mike Wolfe, Sr. Director, Global Brand Creative & Media, Katie Van, Director, North America Brand Marketing, Jennifer Dohm, Director, North America Public Relations, Kelly Kent, Brand Manager, Jeff Havens, Social Media Manager