The Drum Awards for Marketing - Extended Deadline

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Client: Marpac
Date: Mar 2018
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This past weekend, CollegeHumor hosted the 2018 Competitive Sleeping League Championship (presented by sleep products company Marpac) — a four-hour Facebook Live broadcast that showcased the best in professional sleeping as four finalists (including a baby) tossed and turned their way to glory.

Emanating allegedly from the 46,000-seat Marpac Slumberdome in Carson City, Nevada, the CollegeHumor broadcast pulled in more than 400,000 total views and nearly 7,000 comments.

Credits

Agencies: McKinney, College Humor

Client: Marpac