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WATCH ON DEMAND FROM 25 Jan 2021
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USA Swimming: Olympic Swimmers when they were just beginners by Colle+McVoy

Date: Jul 2016
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Ahead of the 2016 Rio Olympics, Colle + McVoy has created a video for USA Swimming that features footage of Olympian swimmers Michael Phelps, Ryan Lochte, Missy Franklin and Katie Ledecky when they were kids. The home videos show each athlete when they were just beginning to swim as children. According to the agency, the spot shows that "every world class athlete got their start the same way, as regular kids having fun in a pool." The one-minute film is part of a larger campaign called #SwimUnited.

Credits

Editing: Ditch Edit/Aaron Nelson

Music: Marmoset Music