Date: Oct 2019
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Trade Me have launched a new brand campaign, celebrating the weird and wonderful listings on their iconic platform.

The campaign, titled ‘There’s someone for everything’ highlights the fact that no matter what you’re selling on Trade Me, there’s someone out there who’ll love it.

Launched during the All Blacks’ first game of the Rugby World Cup, the campaign kicked off with duel 30 second spots for Trade Me Motors and Trade Me Property and is now running across social and OOH.

Credits

Client: Trade Me

Brand Marketing Manager: Sarah O'Leary

Brand Campaign Manager: Caroline Brown

Acting Chief Customer Officer: Regan Savage

Agency: Clemenger Group

Production Company: Goodoil Films Director: Dave Wood

Producer: Lee Thompson

Editor: Simon Njoo

Sound Design: Liquid Studios

Photography

Photographer: Troy Goodall

Media Agency: MBM