Coca-Cola: Don't buy Coca-Cola if you're not going to help us recycle

Client: Coca-Cola
Date: Aug 2019
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This out-of-home campaign took over billboards, events and outdoor spaces in Europe where people gather during the summer.

The straightforward message told people flat-out: "Don't buy Coca-Cola if you're not going to help us recycle.

The brand states that it is the first ever campaign of its type globally for brand.

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Coca-Cola

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