Adidas Football: Get Onboard by Cheil WW India

Date: Oct 2017
Your Vote
Overall Rating
Opps, please vote again
4 votes

Adidas rolls out a film capturing the challenges faced by young footballers in a cricket obsessed country ahead of the Fifa U -17 World Cup in India.

The film conceptualised by Cheil India showcases the popularity of football with kids playing on streets across India. It further inspires young footballers to create history with Fifa U-17 World Cup as India is participating in it for the first time.


Creative team: Sagar Mahabaleshwarkar, Aneesh Jaisinghani, Kumar Saurabh and Ashish Kumar

Planning team : Kunal Roy & Arif Khan

Integrated Servicing Team: Abhishek Sen, Ritesh Agarwal, Vaibhav Bist, Dibyendu Mishra and Akanksha Singh

Production: The DZU

Director: Daniel Upputuru

Producers: Aamir Uzefaa

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.